What I Bring to a Commercial Photoshoot
Preparation, backup gear, lighting, calm energy and a plan that still leaves room for good surprises.
A good commercial shoot starts before the camera comes out. I want to know what the images need to do, who they are for and where they will appear.
I bring the equipment, backup thinking and practical structure needed to keep the day moving.
I also bring a little flexibility, because the best moments often happen when people relax into the process.